Why you should build a responsive site in 2018 – Building websites are one of the best ways for businesses to reach out to the world. Gone are the days when paper and TV media is working to help you grow your business. There has been a time when brands will use such medias to get to buyers but not now anymore.
Most businesses have gone online and use the websites they build and also search engines and social media to build a following to the business and also to brand themselves as a brand that can be trusted and to work closely with the brand to derive some form of happiness and also some form of joy when they buy something from them and receive the products in a few days time.
This is also important because most business do not realize how important it is to have a well built website that can allow viewers to not just have a good experience when they access it from the laptop or desktop but also the mobile.
Mobile is so prevalent now, in some developed countries and cities, they number of devices can be more than the population itself. Most people buy and consume through the mobile phone and are able to get what they need to get done on their phones and this is one thing that most businesses will need to pay close attention to.
So in this time and age of 2018, there is a need to have a responsive site that will help you get the customers that you need.
So what are some of the main reasons that you should build a responsive website in 2018:
1. Responsive sites are great for SEO, because of mobile rankings
SEO has been evolving for many years and this is one thing that most people don’t know but google knows that mobile is becoming a big part and recently it has shifted to make sure that responsiveness of a site is more important by giving more emphasis on sites being able to be seen properly on a mobile screen. If it doesn’t work well, expect not to rank well.
Most businesses that want to do well and rank well will know that they have to invest money and time to make sure their site works well on mobile and therefore commit resources into it so that they can do well.
Responsive sites are important also because the loading speeds are improved and this is one other factor when it comes to getting a good website.
2. Responsive sites will allow your customers and viewers to have a better experience
Responsive sites also allow for pictures and words to be bigger on the screen. When you have websites that do not support this, you have to scroll and zoom in to take a look at the content which is not a good way of experiencing the site.
Like any shop they will want you to experience a kind of good feeling before you buy. Same for websites, there is an added importance to user experience nowadays and a Responsive site is one of the few ways that can help you to improve that.
3. Responsive sites allow you to cut away information that you don’t really need to show your mobile customers
Responsive sites should cut to the chase when it comes to information delivery.
The most important thing is to sell the customer what you want to sell them and this is one thing that most sites don’t do well. You should convince them that you are a good person to work with and also to get them to call you so that you have a chance of closing them for the business.
Responsive sites allow you to cut some information you don’t wish to show and allow you to be able to be more targeted.